The Rolex Submariner, a name synonymous with diving prowess and enduring style, has captivated watch enthusiasts for decades. But within the Submariner family, a specific iteration holds a particularly coveted place: the Rolex Submariner with a Pepsi bezel. While technically not a Submariner (it's a GMT-Master II), the striking two-tone red and blue Cerachrom insert on the bezel has led to its common association with the Submariner lineage, and its popularity has cemented its place in horological history. This article delves into the fascinating world of the Rolex GMT-Master II "Pepsi," exploring its history, design, current market value, and the reasons behind its enduring appeal.
The Baselworld 2018 Revelation and the Resurgence of the Pepsi
The Rolex GMT-Master II "Pepsi" wasn't always readily available. Before Baselworld 2018, finding a stainless steel version with the iconic red and blue bezel was a near-impossible task, often requiring years on a waiting list or resorting to the grey market at significantly inflated prices. The anticipation was palpable. Then, at Baselworld 2018, Rolex announced the re-introduction of the stainless steel GMT-Master II with the Cerachrom Pepsi bezel (reference 126710BLRO). This announcement sent shockwaves through the watch community, marking a significant moment for collectors and enthusiasts alike. The wait was finally over, or so it seemed. The demand, however, far outstripped supply, leading to continued long waitlists and contributing to the watch's legendary status.
Design and Craftsmanship: A Masterpiece of Engineering
The Rolex GMT-Master II "Pepsi" is more than just a pretty face; it's a testament to Rolex's unwavering commitment to quality and precision. The 40mm Oyster case, crafted from robust 904L stainless steel, offers exceptional durability and resistance to corrosion. This material, chosen for its superior scratch resistance and lustrous finish, ensures the watch can withstand the rigors of daily wear and even the harshest environments.
The star of the show, however, is undoubtedly the Cerachrom bezel insert. This innovative ceramic component, exclusive to Rolex, boasts exceptional scratch resistance and vibrant color saturation. Unlike the aluminum bezels of earlier models, the Cerachrom insert retains its rich red and blue hues for years, ensuring the watch remains visually stunning for generations to come. The precise graduation of the bezel allows for accurate tracking of a second time zone, a key feature of the GMT-Master II.
The iconic Oyster bracelet, another hallmark of Rolex craftsmanship, completes the watch's design. Its robust construction, comfortable fit, and secure clasp ensure the watch remains securely fastened on the wrist, regardless of the activity. The glidelock clasp allows for precise adjustment of the bracelet length, accommodating changes in wrist size due to temperature fluctuations or the wearer's activity.
The Rolex Pepsi Price Chart: A Volatile Market
The Rolex GMT-Master II "Pepsi" (ref. 126710BLRO) commands a significant price, reflecting its desirability and limited availability. Determining an exact Rolex Pepsi price chart or a definitive Rolex Pepsi price list is challenging, as prices fluctuate based on market demand, retailer markup, and condition. However, understanding the factors influencing its value is crucial for prospective buyers.
Several factors contribute to the price volatility:
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